BRAND PACKAGES
PACKAGE 1 –
Full Brand Guide
WHO –
This is for businesses that have a compelling product or service and need help creating clear messaging and visuals to reach their audience.
WHY –
Let’s be real, an amazing logo and rad visuals are important, but more is needed when it comes to holistically marketing your company. Being able to effectively communicate what you’re offering and why it’s valuable to others will bring you more business, and that begins with a clear brand message. We have a process to help you define the purpose and core values of your company, and pair it with brand visuals to provide you with the base tools you need to market your company; whether in person, online, or through your social media platforms.
WHAT –
The Full Brand Package culminates in a Brand Guidelines PDF that includes the following elements. In addition to the PDF, all final logo files will be provided in an organized folder with .jpeg, .pdf, and .svg files for full rights to client use.
Brand Messaging Elements:
brand purpose statement
brand values
tagline
elevator pitch (3-5 sentence summary of why your company exists and what it offers)
brand narrative (3-5 paragraph explanation of why your company exists and what it offers)
brand voice/personality
Visual Guideline Elements:
original logo
secondary logos based on main logo
graphic elements (any icons, patterns, illustrations etc. if needed to support visual identity depending)
colors
typography
EXAMPLES –
We realize that this is an investment build upon trust in the execution of our skills and services, so we've put together a few examples of previous completed brand packages to give you an idea of what you would have at the end of this process:
Communal - a creative-minded café and shop
American Pizza Mfg. – a bake-at-home pizza company
Another Salon – an upscale hair salon
Anthony Ghiglia – a fine art photographer
Dash – a hydrogen energy company
Tipper – an event styling and hospitality company
TIMELINE –
6–8 Weeks
1-2 Weeks
Contract signed and initial payment received (business stuff out of the way)
Brand questionnaire process and discovery meeting
3-5 Weeks (depending on number of directions selected)
Presentation of brand identity and messaging
Two round of revisions of selected brand identity + messaging
1 Week
Creation of Brand Guidelines PDF and saving out of final logos
PRICING –
Please Inquire
FULL BRAND GUIDE
Space Between will explore possibilities and present one logo that we feel is the best solution for your brand and build it out into a complete visual identity
3-4 brand mockups for concept purposes (to show context)
Presentation of brand messaging with the single logo and visual direction
Two rounds of revisions (as needed)
ADD ONS:
We have and great success with single logo presentations. However, we understand if you feel more comfortable with options…
Two Logos & Visual Directions + $$
Three Logos & Visual Directions + $$
PACKAGE 2 –
Base Visual Identity
WHO –
This is for businesses that already have a clear brand message, but need visuals to enhance their established brand.
WHY –
Adding a cohesive visual identity to your brand enhances the look of your external communications, and provides a relevant, professional appearance in a competitive market.
WHAT –
The Base Visual Identity culminates in an Identity Guidelines PDF that includes the following visual elements. In addition to the PDF, all final logo files will be provided in an organized folder with .jpeg, .pdf, and .svg files for full rights to client use.
Visual Guideline Elements:
original logo
secondary logos based on main logo
graphic elements (any icons, patterns, illustrations etc. if needed to support visual identity depending)
colors
typography
EXAMPLES –
We realize that this is an investment build upon trust in the execution of our skills and services, so we've put together a few examples of previous completed visual identities to give you an idea of what you would have at the end of this process:
The Marine Room – a fine dining restaurant on the coast
Waypoint – an outdoor vehicle biuldout company
Creative Priority – an outdoor fashion and sales company
Marinedustry – a boating maintenance company
Groove Life – a silicone ring company
Bradley Mountain – a leather and canvas goods company
Nuuve – an electric vehicle energy supplier
TIMELINE –
4–6 Weeks
1 Week
Contract signed and initial payment received (business stuff out of the way)
Brand questionnaire process and discovery meeting
2-4 Weeks (depending on number of directions selected)
Presentation of visual identity
Two round of revisions of selected direction
1 Week
Creation of Identity Guidelines PDF and saving out of final logos
PRICING –
Please Inquire
BASE VISUAL IDENTITY
Space Between will explore possibilities and present one logo that we feel is the best solution for your brand and build it out into a complete visual identity
2-3 brand mockups for concept purposes (to show context)
ADD ONS:
We have and great success with single logo presentations. However, we understand if you feel more comfortable with options…
Two Logos & Visual Directions + $$
Three Logos & Visual Directions + $$
PACKAGE 3 –
Single Logo
WHO –
This is for businesses who are just getting started not quite ready to invest in full branding.
WHY –
Although we fully believe in the importance of clear brand messaging and identity design, we understand that some companies are on a small budget and need a simple logo to get their feet off the ground. We’ll have you answer a few questions to get a feel for your style and then create a few logo options for you to choose from.
EXAMPLES –
We realize that this is an investment build upon trust in the execution of our skills and services, so we have a page dedicated to previous completed logo to give you an idea of what you would have at the end of this process.
Logo Examples
TIMELINE –
3–4 Weeks
1 Week
Contract signed and initial payment received (business stuff out of the way)
Discovery call to gain insight into desired logo
2-3 Weeks (depending on number of directions selected)
Presentation of logo direction
Two round of revisions of selected logo
Final logo files delivered to client
PRICING –
Please Inquire
SINGLE LOGO
Space Between will explore possibilities and present one logo that we feel is the best solution for your brand
2-3 brand mockups for concept purposes (to show context) for each
ADD ONS:
We have and great success with single logo presentations. However, we understand if you feel more comfortable with options…
Two Logos & Visual Directions + $$
Three Logos & Visual Directions + $$
Packages and pricing subject to change. This is not an official quote.